When you’re single for the holidays, it seems like there’s a never ending string of reminders that your relationship status is stuck at “it’s complicated,” despite everything you’ve tried.
December brings Christmas and New Year’s Eve, and with it, parties that require a “plus one.” You also get bombarded with a flood of engagement announcements on your social media timeline and the sad realization that another year is passing and you’re still single. New Year’s Day fills you with motivation and you make another resolution that “this is my year” to have love. But the high you feel from the vision board party wears off when you realize Valentine’s Day is right around the corner and you don’t have any real prospects yet.
It’s enough to make you want to lock yourself in your condo to binge watch Hallmark holiday movies with with a tub of Ben & Jerry’s ice cream to comfort you!
But what if I told you that the holidays were the perfect time for you to date and position yourself to meet someone who could be your “plus one” to all of the Christmas parties (and maybe even be “The One”)?
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According to the Match Group, one of the largest online dating companies which owns and operates dating sites like OkCupid, Tinder, Black People Meet and Plenty of Fish, the months of December to February are known as Peak Dating Season because online dating memberships grow between 40-60 percent! That means millions of singles are going online right now, looking to meet someone just like you.
Why? The end of the year makes people reflect on their priorities and they realize they want love and relationships. They also don’t want to go to the office holiday gala alone so they’re actively looking for a date. Online dating sites help them meet a lot of people quickly. Finally, holiday breakups mean more singles are flooding the dating pool. People don’t want to take a broken relationship into a new year, and so they position themselves for a fresh start with someone new.
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That’s good news for you if you’re single right now. To maximize this opportunity to turn the holidays into your own personal peak dating season, you need to do these 3 things:
1) Refresh your mindset
Get rid of the stinkin’ thinkin’ that’s crushing your confidence. Rehearsing old hurts, holding on to past regrets or getting anxious about the future zaps your motivation to date. If you’re going to be successful in dating, you’ve got to have faith that the relationship you want is possible for you now, no matter what did or didn’t happen throughout the year.
Use affirmations like, “Now is the perfect time to meet my perfect partner” to restore your faith and replace your anxiety with anticipation that something exciting is on the horizon for you.
2) Update your dating profile
I share tips here and here on how to create a profile that’s poppin’ that attracts high-caliber singles to you. In addition to those powerful strategies, make sure your profile is relevant. Replace photos of you on the beach with some pics of you doing your favorite cold-weather activities. It sounds like simple advice, but the principle behind this update is that you want to appear like you’re active on the site so people reach out to you.
3) Get ready for Dating Sunday
Sundays are usually the highest traffic days for dating sites, so you want to log on and check your inbox. But the Sunday after New Year’s Day is historically the busiest day online ever. Dating Sunday is the biggest online singles’ mixer of the year. Do not miss it! More people will be swiping, liking, winking and chatting on this day than any other day of the year. You can make sure your profile is in the top tier of featured singles by using the “boost” feature if your dating service offers it.
Just because you didn’t meet the person of your dreams yet, doesn’t mean it isn’t going to happen. In fact, many of my clients positioned themselves online during Peak Dating Season and by the summer, were in an exclusive relationship because they maximized the momentum that’s created during this time.