A series of videos from Georgia’s Strong4Life campaign shows quick black and white vignettes of overweight children, urging parents to stop sugarcoating the problem. In the episode featuring Tamika, the voiceover says, “I just always thought she was thick, like her mama.”
According to the campaign, more than 1 million kids in Georgia are overweight, making it the second-highest state for childhood obesity behind Mississippi. We know it’s a nationwide problem so we ask: Do you think these ads are effective?