Essence magazine’s web branch, Essence.com, just announced their website relaunch. As a perennial favorite among African American women, the company made some slight adjustments and updates to continue to appeal to their long-served demographic.
“The new Essence.com is the place where “Black Girl Magic” comes to life,” said Yolanda Sangweni, Essence.com Site Content Director. “The responsive and clean design is a visual celebration of what it means to be a Black woman now. The site is uniquely designed to give black women the information they long for—everything from celebrity hot topics, topical news, beauty and style tips to #BlackLove goals.”
Furthermore, Essence Editor-in-Chief Vanessa De Luca says, “The relaunch of Essence.com exemplifies the brand’s mission to engage its audience across mobile and video with compelling content that will provide exciting experiences for its audience.”
BMWK, do you have a favorite memory or past article when you were growing up reading Essence?